Antonia Chitty is a businesswoman, a mum and a PR expert. She knows first hand what it’s like to be a mother and set up your own business. The Mumpreneur Guide exactly what it claims to be – a bare bones look at what you need to consider if you are serious about working for yourself.
The number of mums looking at setting up businesses is constantly growing. After all, these days it’s often too expensive to pay for the childcare needed for you to go back to full time work, and finding a job that fits in with school hours and allows lots of holiday entitlement is difficult. So, what better than to be your own boss, make your own money and set your own hours?
There’s more to starting a business than just deciding you want to work for yourself and trying to do what you have seen others do. A successful business takes planning, hard work, some ingenuity, research and more planning.
Th Mumpreneur Guide is a magazine-size book with black and white text that contains not only Antonia’s expertise and advice but also some input from mumpreneurs who’ve been there and done that.
Read about testing your idea, writing a business plan, financing the business, finding customers, selling on the Internet and more. The writing style is down-to-earth, straightforward and friendly and there are some useful planning charts to help you get your ideas on paper.
For any mum starting a business, especially for a mum who has never run a business before, this is a good investment. Oh, yes, dads can buy it too.